seo marketing

You can grow organic traffic through SEO marketing!

When people search for products or services like yours online will they find yours?

You can increase your organic traffic with the following tips. They include;

1. Improve Your Site Speed

Google does not accept slow websites and your website visitors wouldn’t want to engage with such website. So improve your website speed to rank high on search engine result pages.

Major causes of slow website speed

  • Weight on web pages.
  • The excessive use of plugins.
  • Slow server.
  • Unoptimized images.
  • Excessive Ads on the web page.
  • Bad hosting.

Read more on how to increase your web speed

 

2. Make Use of Optimized Keywords

seo marketing

To drive traffic to your website, your content should be engaging and relevant. Quality content drives traffic to web pages and keeps individuals engaged.

Keywords are important parts of the content on your website. They are to be placed in your content. In the page titles, subheadings, and other vital surfaces.

 

Including keywords in your content helps google know what your page is about.

 

3. Optimize Your Images

Pictures and other images are important to your website. seo marketingOptimizing these images will improve your SEO ranking.

The size of your images is important. Large images contribute to slow web pages. To optimize your images, ensure the images are perfect (not too large).

Also, include keywords in the title of your image as well as the caption.

Furthermore, you need to choose the right file format. Types of files that can be used are PNG and JPEG.

 

3. Make Use of Backlinks

seo marketingBacklinks are one of the characteristics used by Google to rank websites. Google sees websites that have backlinks as more relevant than others without one.

Backlinks are links pointing to your website, from other websites. A lot of people think backlinks are not important. Not having enough backlinks will make your website less competitive. And as such, your website will not rank high.

Backlink checker tools like Semrush can be used to analyze your website

5. Blogging

Blogging is an effective way to increase website traffic. seo marketingWriting blogs involves writing engaging and informational content related to your market.

This is a great tool to drive web traffic because producing relevant and engaging blog content drive visitors to your website.

To improve your SEO ranking, your blog should include;

  • Keywords.
  • Images.
  • Internal links.
  • Outbound links.
  • Header tags.

All of these have positive impacts on your SEO ranking.

 

6. Use Internal Links

seo marketing

Internal links help you include links to relevant content on your website.

Internal links can be used in blogs to lead visitors to other relevant content. Having internal links keeps visitors on your page which increases your ranking of search engine result pages.

 

Too many internal links is bad.

 

7. Use Social Media

Social media links are an excellent way to boost your search engine rank.

seo marketingSocial media activities lead to awareness of your website. Increased awareness links more people to your website. Including blog post links in your caption helps link social media followers to your website and therefore drive traffic. Making use of social media platforms like Facebook to drive individuals to your website is a great way of ranking high.

Social media profiles help businesses rank high on search engine result pages. So, create social media accounts for your business and grow them, and link them to your website.

 

Conclusion

Seo marketing is very important. Your website needs to be optimized to help you drive traffic and make sales. Follow the tips above and you’ll get to the top of search engine result pages in no time.

 

About The Author

Peace Ola

Peace Ola is a Digital Marketing Specialist at Backdesk Innovative Solutions. She is experienced in creating, optimizing, and promoting engaging content that drives sales and increases revenue.

1 Comment

  1. […] posts increases web traffic. And SEO plays a vital role in blog […]

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