importance of employee training

“There is only one thing worse than training employees and losing them, and that’s not training them and keeping them.” – Zig Ziglar. Employers understandably want the best team around them, therefore, when they hire employees, certain character traits and skills are looked out for. Career progression however, should not end with a job offer. Most people have the desire…

Top-4-digital-Marketing-tips-lead-conversion-in-Abuja, Nigeria by-Eze Erondu

Lead generation is a product of inbound marketing. The following are a list of some of the top, most effective and actionable lead generation and conversion tips I personally organized and recommend for small businesses: #1: Pay attention to Quality Leads rather than Quantity Convertible Leads (prospects who are willing, able and most likely to actually become paying customers) are…

Nigerian graduate

Every Nigerian Youth Service Corp (NYSC) member at the point of passing out must have wondered, “After now, what next?” Some would know, while others have no clue. But it is almost always inevitable that finding a job will be on the list of what next and the job hunt will definitely be geared towards your abilities and know-how. As…

Email Marketing tips for businesses

Email Marketing according to Wikipedia "is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing" What this means is that email marketing is an integral part of internet marketing. Every business should be doing it! Email marketing…

data entry specialist

There is almost nothing as satisfying as having all your jumbled up files and information encoded into a single, organized, digital folder. Every business, whatever the nature, requires entry and compilation of data to undergo a smooth sailing business process. Businessdictionary.com gives the meaning of data entry as the direct input of data in the appropriate data fields of a…

outsourcing

Outsourcing may be referred to as the use of outside resources to perform certain operational and non-core duties in order to carry out business processes which an organization may not be able to handle internally. A good number of companies on the large scale have embraced staff outsourcing as a major employment function, in order to achieve several other goals.…

social-media-marketing-Backdesk Innovative Solutions-Kingsley-Mbadugha

Social Media Marketing is generally a promotion process – mostly profitable for businesses – which aims at gaining traffic or attention through social media platforms. Nowadays, in order for any business to be successful, establishing a social media strategy is highly essential. It is unfortunate, however, that a large number of entrepreneurs and marketers believe social media marketing to be…

  Social media is constantly changing and can be very difficult to predict what’s coming next. But we can leverage its advantages to achieve success in our business goals with some best practices and rational expectation based on user activities and business trends.     A good social media strategy is very important to seeing advertising accomplishments. Having a rock-solid…

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