How to check if your website is mobile friendly
Mobile presence is rapidly changing the world!
Your website should be mobile friendly, if not, you are missing out big time!.
Before I go any further, let’s quickly understand what a mobile-friendly website is all about.
What does a mobile-friendly website entail?
Here is what it is –
A mobile-friendly website should be responsive: The mobile display of your website should be optimized (irrespective of the way it was built, whether custom-built or template-based), your website should have a minimalistic look, attractive in terms of presentation and fittings.
It should also have a proper text formatting, optimized media (either image or video) display, readable font style and size should also be considered.
The point is, your website should have a perfect look and presentation for a better user experience on mobile. Anything less will drive traffic away from your website.
One of my connections on LinkedIn posted something. He wrote – “Your cell phone already replaced your camera, calendar, compass, atlas, and alarm clock. Don’t let it replace your family”
This to me is quite funny but he’s 100% correct (at least to me).
Today, everyone has smartphones with them, constantly researching for information as well as communicating with friends and family all over the world.
Come to think of it, smartphone users are far larger than the number of personal desktop users.
In fact, an average Nigerian owns a smartphone- This is a no-brainer!
Statistically, 2.3 Billion people use Smartphone/mobile devices to communicate, and source for information on the internet.
Did you also know that if your website is not mobile friendly, it might affect your website’s conversion rate resulting in a massive bounce rate and loss of customers?
With this development, having a mobile-friendly website has become a critical part of having an online presence especially for business owners, corporate organizations, etc.
In 2016, Google announced that mobile friendliness is now an important SEO ranking factor that determines how a website is rated in Google search result page.
To check if your website is mobile-friendly, there are quite a number of tools you can use to check the responsiveness of your website. For the purpose of this post, we will be looking at four tools that can help you confirm the mobile-friendliness of your website.
Google mobile-friendly test helps you to know how responsive your website is with mobile devices.
This tools also enlighten you on google visual review of your website.
How to use this tool:
Click here to run the mobile-friendly test.
When the page opens, you are required to enter your URL in the space provided.
The Google mobile test will show you a green column that says “page is mobile friendly” if it passes the test.
But if it does not pass the test, the message will be written in red “this page is not friendly.”
The site will also provide you with reasons why your website is not mobile-friendly.
Mobiletest.me is yet another easy web-based tool you can use to review your website responsiveness.
How it works:
Step 1: visit mobiletest.me
Step 2: choose the mobile device you want to test with
Step 3: enter the URL of your website and click Go
It’s that simple!
#3. Keynote MITE
Just like Google mobile-friendly test, Keynote MITE is just a step further than what Google Mobile-friendly test can offer you!
MITE stands for: Mobile Internet Testing Environment
This tool will help you to review and upgrade the mobile performance of your website.
In other words, it provides a graphical presentation that enables you to analyze the performance of every object on your website.
So what it does is to check how compatible your website tools and objects work with your mobile devices.
How it works: 2 simple steps.
Step 1: Go to the browsing section; enter the Uniform Resource Locator (URL) of the website you want to check,
Step 2: Select any mobile device you want to check, upon your selection, MITE will display how the page looks with that device. It will reveal everything and finally score the web page.
There are other tools you can use to review your website and check the mobile-friendly status such as Google’s PageSpeed Insights, W3C’s MobileOK Checker, Browserstack Google gomometer, etc.
You can as well contact Backdesk for your web review and analysis.
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